Wednesday, October 16, 2024

Cricket and Cryptocurrency: A New Frontier for Profitable

It is taking a giant leap from iconic sports like cricket to a relatively new domain of technology & innovation, i.e., cryptocurrency. Cryptocurrency has changed the perception of finance, as has cricket; it is not only about bat and ball anymore. Now, it is an entrance for fans and investors to seek new opportunities to make money based on digital currency. Combining the love for sports and faith in cryptocurrencies, this new model is already changing the game for all the stakeholders.

Crypto’s Emergence in the Sporting Industry

Crypto is now a force to be reckoned with in the sports business and is quickly growing. What was once a tiny passion has become a phenomenon, and cricket is not shy about grabbing this bandwagon. For fans eager to stay ahead, checking out a cricket match odds site can also be a game-changer in their betting experience. Audiences are the spectators and stakeholders in the new world, where virtual money controls everything, starting with a ticket and ending with a T-shirt. 

The ICC, the world’s cricket governing body, announced a technical partnership with one of the world’s leading cryptocurrency trading platforms in 2021. This area proved that crypto is revolutionizing sponsorships and funding. Crypto titans are now sponsoring cricket’s largest competitions, which means the latest technology is being introduced.

The possibilities are endless: it is legal for athletes to be paid in crypto, cricketing milestones are captured in NFTs, and blockchain brings clarity to contracts and transfers.

Betting and Sponsorship in Cricket

It’s revolutionizing the way fans engage with cricket and the betting sector. Crypto-based platforms are emerging, meaning bettors are given a decentralized manner of placing their bets. Here’s how crypto is involved:

  • Crypto-based betting sites enable customers to bet on their preferred events using conventional cryptocurrencies such as Bitcoin, Ethereum, and others.
  • The major cricket leagues have recently signed sponsorship deals with some leading crypto companies, which has focused more attention on digital finance.
  • T20 cricket exclusive collections created on blockchain become hotcakes and help raise engagement and profits.

When crypto is added to the equation, fans and bettors have an added way of engaging with their favourite sport, which makes cricket more engaging.

The Future of Crypto and Cricket in Emerging Markets

Cryptocurrency is revolutionizing cricket in emerging economies, where people have limited access to conventional banking systems. This is not a trend but a change of direction, and new, lucrative interactions between fans, teams, and investors from these regions are to be expected.

Fan Engagement Through Blockchain Technology

Blockchain is revolutionising how fans engage with cricket. Think about possessing a tokenized collectable of a world-record century – this is where blockchain comes into play. For more updates, you can check out https://www.instagram.com/_officialmelbet/. From 2022, fans have been able to purchase NFTs of famous cricket moments, meaning that the fans have been allowed to own digital items. Blockchain enhances transparency: All transactions, from ticket buying to the players’ statistics, are well protected. Citing the revolution in digital technology, fans have embraced the game in a new way and ensured that every financial transaction is secure and cannot be altered.

Crypto’s Place in Investing in Cricket

Cryptocurrency is creating new avenues for investment in cricket besides ticket sales and team apparel. For example, blockchain-based applications enable fans to participate directly in funding their favorite teams. On certain occasions, investors can buy tokens that increase in value, equivalent to team performance, such as stocks. This decentralized investment model transfers the power to the fans and crypto investors, thus eradicating the boundary between the supporters and shareholders. It is a radical approach to reimagining fanship and integrating profit sharing into cricket.

Security and Risks of Cryptocurrency in Cricket

Most people now know that cryptocurrency is slowly finding its way into cricketing activities, and this piece will look at the security implications of this move. From safeguarding funds to ensuring fair play, the following points highlight some potential dangers:

  • Fraud and Scams: Fake platforms can entice unsuspecting fans with massive returns, only to defraud them of their money.
  • Volatility of Cryptocurrencies: Crypto prices are volatile, which means that the profits that investors and those placing their bets are likely to make are also unpredictable.
  • Lack of Regulation: This is especially true in many countries where the legal status of cryptocurrency remains ambiguous, which can cause legal and financial problems.

There are many possibilities, which is a good point, but one should be careful when dealing with the dangers to achieve the goal.

Final Thoughts

This year, cricket and cryptocurrency converge unexpectedly, providing new possibilities and issues. With this change in environment, it is clear that those who embrace this new trend will be in a position to reap the promising future this new front holds.



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Thursday, October 10, 2024

Game Day Prep: How Teams Gear Up for the Big Match

Preparing for a major match involves a well-coordinated effort from the entire team. From the physical training required to endure long innings or demanding games to the strategic planning needed to outmaneuver opponents, every aspect of preparation is vital. This article explores how teams gear up for the big day, ensuring they are ready to perform at their best when it matters most.

Physical Conditioning 

The physical condition of players is a significant factor in their overall performance. Teams dedicate extensive time to fitness routines designed to enhance endurance, strength, and agility—qualities that are essential. These routines often include a combination of conditioning drills, weight training, and cardiovascular exercises. In cricket, the ability to maintain focus and stamina over long periods can be decisive, whether a player is fielding for an extended session or batting through an entire innings. Nutrition is another critical component, with tailored meal plans ensuring players are well-fueled and in peak condition on match day.

Tactical Training

A deep understanding of the opposition is vital for developing an effective game plan. Coaches and analysts spend hours studying match footage, identifying patterns, and uncovering weaknesses in the opposing team’s strategy. This kind of analysis is particularly important in cricket, where subtle shifts in tactics can change the course of a match. The insights gained are translated into specific strategies, which are then drilled into the players during practice sessions. These rehearsals ensure that each team member understands their role and can execute it under pressure. This level of preparation allows teams to adjust their tactics on the fly, responding to the unpredictable nature of the game.

Mental Preparedness

Mental strength is as important as physical readiness in sports. Teams often work with sports psychologists to help players manage stress and maintain focus, especially in high-pressure situations like cricket matches. Techniques such as visualization and mindfulness are commonly used to keep players mentally sharp. Team meetings and motivational talks also contribute to building team spirit and confidence, ensuring players remain focused and composed throughout the match.

Equipment and Gear

The quality and condition of equipment can significantly influence performance. In sports like cricket, where the right bat or protective gear can impact a player’s game, attention to detail is key. Teams work closely with equipment managers to ensure all gear is in top shape, from bats and pads to helmets and gloves. Regular maintenance and careful selection of equipment, tailored to the players’ preferences and match conditions, help to optimize performance on the day of the match.

Last-Minute Preparations

Fan support plays a significant role in creating an electrifying atmosphere during a match. Teams often engage with their supporters through social media, fan events, and other interactions to build a strong connection. This engagement not only boosts the players’ morale but also intensifies the excitement leading up to the game. In cricket, where every match is a high-stakes event, understanding cricket odds in Australia can add an extra layer of intrigue for fans closely following their favorite teams. This deep connection between the team and its supporters creates a unified front, making game day a truly memorable occasion for everyone involved.

Post-Match Analysis

After the match, teams quickly turn their attention to evaluating their performance. Coaches and analysts review what strategies worked and where improvements are needed. In cricket, this might include analyzing the effectiveness of a bowling plan or the batting lineup’s approach under different conditions. This evaluation is indispensable for refining tactics and preparing for future matches. Players also focus on recovery routines to stay ready and fit for the next challenge.



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Sunday, October 6, 2024

Rony Stanyforth – England’s Least Known Captain?

A few years ago I used to regularly write profiles of great players and, sometimes, the not so great. It isn’t something I’ve done much of for a while as, albeit not consciously, I seem to have made the decision to read other people’s work rather than create my own. Or perhaps I just ran out of subjects that interested me?

One name that always appealed to me was that of Rony Stanyforth. I did know that Stanyforth had captained England in South Africa in 1927/28 despite never having been a regular with his county, Yorkshire, but knew little more about him than that. That appeal arose out of a discussion with a fellow tragic as to just who was the least known England captain.

In truth I think that title has to go to Monty Bowden who, at the age of 23, led England against South Africa at Newlands in the second of the two Tests of 1888/89. A modest batsman and occasional wicketkeeper Bowden remained in South Africa at the end of the tour and was dead three years later, but unlike Stanyforth he is the subject of a biography, albeit not one that you see very often*.

But I doubt anyone would argue with the proposition that Stanyforth is England’s most obscure twentieth century captain, so I decided to look into his story. Given the relative paucity of First Class cricket that featured Stanyforth whilst I certainly uncovered an interesting story it ended up as nowhere near the 3,000 words in length that, for some reason that now escapes me, I had always regarded as the ideal length for a profile, so I shelved the idea and the story remained on my hard drive.

Then last year, without my having specifically intended to acquire it, a signed photograph of Stanyforth was part of a small cache of memorabilia that I acquired from a UK book dealer. At that point I  discovered that Stanyforth’s signature is a rare item, so I decided that the time was right to go into the loft, retrieve and fire up my old laptop and give the Stanyforth story a quick buffing and share it with anyone interested.

The first curious thing I discovered about Stanyforth was that, prior to his being appointed to lead England (or more accurately MCC) in South Africa he had in fact never played for Yorkshire. Moving forward from there his Yorkshire career turned out to be limited to three appearances in 1928, in consecutive matches in May and June. That looked odd, and the more so because, flying in the face of the tradition of which Yorkshireman are so proud, Stanyforth had been born outside the county, in London on 30 May 1892. So that Yorkshire debut came as late as his 36th birthday.

In time, 1941, Stanyforth did marry, but the marriage was not blessed with children and the man christened Ronald Thomas Stanyforth was therefore the last of his line. That in itself may account, at least in part, for why cricket writers have shown so little interest in him. 

In terms of his background Stanyforth’s was a privileged one and, hence his being regarded as a Yorkshireman, the family seat was at Kirk Hammerton Hall near York. Stanyforth’s forebears had made a great deal of money in business and a part of it, sadly, seemingly from the slave trade.  

Stanyforth was the younger of two children**, but the only son, so he ultimately inherited the family fortune. He was educated at Eton and his interest in cricket and many other sports was fostered there. Always a wicketkeeper it is worth noting that whilst Stanyforth did play for the Eton’s first XI he was never selected for the matches against the other leading schools. The story was similar when he went up to Oxford, for whom he made his First Class debut against MCC in 1914. That occasion was however the only time he appeared for the University at that level.

After University Stanyforth had no need to work, but he chose to join the Army. With the Great War just weeks away and given the life expectancy of young officers Stanyforth was fortunate to survive the conflict. He was wounded in 1915, mentioned in dispatches in 1917 and awarded the Military Cross, so was clearly a brave man.

Remaining with the Army as peace returned Stanyforth found himself in Ireland during the period of martial law imposed in 1919 and 1920. After that the by now Captain Stanyforth did take up a more congenial position, that of equerry to the Duke of Gloucester, the third son of King George V.

His background in the military and with the royal family doubtless afforded Stanyforth increased opportunities to play the game and he was involved also with the MCC. Through the early 1920s he played at First Class level for both the Army and the MCC and in the winter of 1926/27 he was able to leave his military duties to tour South America with a strong MCC side led by ‘Plum’ Warner, then 53. 

The all amateur side was a pretty good one, all involved having First Class experience and ‘Gubby’ Allen and Jack ‘Farmer’ White went on to enjoy successful Test careers. In those days the game in Argentina in particular was strong, and four matches against the national side were given First Class status. The series was a competitive one as well, but the MCC won 2-1 in the end. Warner rated Stanyforth as a ‘keeper, and wrote effusively of his skills in The Cricketer. Stanyforth also did well with the bat, being the highest MCC run scorer in the First Class matches and recording what would remain his highest innings, 91, in the last and deciding match against Argentina.

South Africa, an established Test nation, were however a rather different proposition. Warner was doubtless the driving force behind the invitation issued to Stanyforth. The other amateurs who accepted invitations were Guy Jackson of Derbyshire, Bob Wyatt of Warwickshire, Geoffrey Legge of Kent, Eddie Dawson of Leicestershire and the young Middlesex leg spinners Ian Peebles and Greville Stevens. Douglas Jardine was amongst those who was unable to accept an invitation.

As far as the professionals were concerned Jack Hobbs, Patsy Hendren, Frank Woolley, Harold Larwood and Maurice Tate all declined to make themselves available, but with Walter Hammond, Herbert Sutcliffe, ‘Tich’ Freeman, George Geary, Ewart Astill, Sam Staples, Harry Elliott (reserve ‘keeper) and Ernest Tyldesley all doing so the side was still a strong one.

The first choice as captain was Jackson, but he had a nervous breakdown and withdrew. It was only then that Stanyforth was appointed to lead the side, and Sutcliffe’s opening partner at Yorkshire, Percy Holmes, took Jackson’s place in the party.

The Test series was an interesting one. Stanyforth’s men won the first two Tests, then drew the third before the home side squared the series by winning the fourth and fifth Tests. Due to an eye injury Stanyforth missed the final day of the fourth Test and the fifth when, at just 19, Stevens assumed the captaincy, an odd looking decision given that Wyatt also played in the match.

What was the verdict on Stanyforth’s four Tests? His batting was certainly no great shakes, his six innings bringing just 13 runs at 2.60. Behind the stumps he held seven catches and made two stumpings. He conceded 50 byes in the seven innings for which he was behind the stumps – tellingly his deputy, Derbyshire’s Elliott, conceded just one in the final Test.

So why, given that he had never played for Yorkshire before, did Stanyforth suddenly turn out for the county in those three matches in 1928? There is no definitive answer, but a couple of factors have been suggested. First Yorkshire’s long serving ‘keeper, Arthur Dolphin, had retired at the end of the 1927 season, so there was a vacancy. 

Arthur Wood, who had played a solitary match the previous summer, played in the first few matches of the 1928 campaign, and then Stanyforth had his three opportunities before Wood returned for the rest of the season, and indeed for the rest of the inter-war years. In his three matches Stanyforth conceded 61 byes, and whilst he was marginally better with the bat than he had been in the Tests the previous winter he still only had 26 runs to show for three completed innings.

Did Yorkshire see the 36 year old as a future captain? The previous winter had seen the county looking around for a new appointee on the retirement of Major Arthur Lupton and, in the absence of any obvious amateur candidate Sutcliffe was eventually offered the job, only for him to politely decline. In the event the 38 year old William Worsley, who in time inherited his father’s Baronetcy, became skipper, but perhaps Stanyforth was seen as a future candidate?

Despite his age and limited success in South Africa Stanyforth had one more overseas tour with England, to the Caribbean in 1929/30. No doubt expecting an easy ride after their 3-0 hammering of the same opposition in 1928 the selectors picked two 50 year olds, George Gunn and Wilfred Rhodes amongst a generally aging squad and were duly held to a 1-1 draw. Stanyforth played in four matches on the tour managing just four runs and three catches before a hand injury forced him to travel home. Realistically he was never likely to add to his four caps, a young Les Ames appeared in all the Tests and was presumably always going to do so, injury permitting. 

The Caribbean trip was, effectively, the end of Stanyforth’s career in major cricket. There were a few more First Class matches for MCC and Free Foresters the last of which was in 1933, and after that it was club cricket only for the man who, as a Major, had left the Army in 1930. From there he had returned to duty with the Duke of Gloucester in which role he must have had some sort of involvement in the abdication crisis in 1936.

Also in the 1930s Stanyforth contributed a few articles on wicketkeeping to The Cricketer at the request of the editor, his old friend Warner. There was even a book in 1935, a modest instructional text, which sadly gives no real flavour of Stanyforth the man.

The Second World War saw Stanyforth serve his country once more. In his late forties he did not see active service as such, but was one of the last officers to be evacuated from Dunkirk. After that his role was as a staff officer, and he ended his service, by then a Lieutenant Colonel, in 1946.

His military career at an end Stanyforth, by then a married man, did return for a time to the Royal Household, and he was involved with the MCC and, to a lesser extent, Yorkshire. A wealthy man in his own right after his father’s death the Stanyforths divided their time between Kirk Hammerton Hall and London, and they also had a home in Kenya that they would visit in the winter months. 

Sadly for Stanyforth his retirement was not destined to be a lengthy one. In his final years he was dogged by ill health and died at the age of 71 in 1964. His widow survived him for another twenty years, but she did not stay in Yorkshire, Kirk Hammerton Hall and all its contents being sold in the months following Stanyforth’s passing.

*England’s Youngest Captain: The Life and Times of Monty Bowden and Two South African Journalists by Jonty Winch, published in 2003

**In fact I am pretty sure there are three, plenty of evidence supporting the contention that there was a second and older sister who was brought up in and spent her life in France.



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Tuesday, October 1, 2024

The Rise of Team USA in International Cricket

Cricket in the United States may seem like an underdog story compared to the sport’s global popularity in countries like India, England, and Australia, but it has deep historical roots. The first international cricket match in history was played between the United States and Canada in 1844, signaling the nation’s early involvement in the sport. Despite this, cricket fell out of the mainstream in favor of baseball during the late 19th century. However, the 21st century has seen a resurgence in the sport, with significant developments in the formation of professional leagues and a renewed focus on building a competitive national team.

The rise of Major League Cricket (MLC) in 2023, a professional Twenty20 cricket league, is one of the biggest milestones for the sport’s growth in the U.S. Additionally, Team USA has made significant strides on the international stage, competing in ICC events such as the T20 World Cup Qualifiers and ODI matches. As the country embraces cricket more seriously, the sport’s fanbase and infrastructure have grown steadily, positioning the U.S. as a potential cricket powerhouse in the future.

The Rise of Team USA in International Cricket

The United States national cricket team, known as Team USA, has a long but tumultuous history. From its early involvement in international cricket during the 19th century to a period of decline in the mid-20th century, the team struggled to establish itself on the global stage. However, since the early 2000s, there has been a focused effort to rebuild the team and improve its standing in international competitions.

One of the key turning points came in 2019 when Team USA secured its place in the ICC Cricket World Cup League 2, allowing the team to compete in more One Day Internationals (ODIs). The team has also competed in T20 International matches, with the goal of qualifying for the ICC T20 World Cup. By 2023, Team USA had made considerable progress, climbing the ICC rankings and earning respect as a rising force in international cricket.

Led by captain Monank Patel and coach Stuart Law, Team USA has showcased significant talent. The team’s growing pool of players, many of whom have international experience from countries such as India, Pakistan, and the West Indies, has contributed to its recent successes. Players like Ali Khan, with his fast-bowling prowess, and Steven Taylor, a key batsman, have made headlines in critical matches.

The team’s participation in the T20 World Cup qualifiers was a notable achievement, as they vied for a spot in the global tournament. In 2023, Team USA’s qualification efforts were in full swing, and the team gained widespread attention by competing against well-established cricketing nations. Their hard-fought victories and consistent performances against teams like Papua New Guinea and Namibia were crucial in their bid to solidify their place in the world of cricket.

The Formation and Success of the Texas Super Kings

One of the most exciting developments in American cricket was the introduction of the Texas Super Kings, a franchise team competing in Major League Cricket (MLC). Established in 2023 as part of the inaugural MLC season, the Texas Super Kings quickly made a name for themselves. The franchise is co-owned by Chennai Super Kings Cricket, one of the most successful teams in the Indian Premier League (IPL), along with Anurag Jain and Ross Perot Jr. This connection to the IPL brought immense experience and credibility to the team.

The Texas Super Kings, based in Grand Prairie, Texas, play their home games at the Grand Prairie Stadium, which was specifically renovated to host cricket events. With a capacity of 7,200, expandable to 15,000 for larger events, the stadium became a center of excitement for American cricket fans.

Led by South African cricket legend Faf du Plessis as captain and coached by the highly successful Stephen Fleming, the team was built with a mix of international stars and promising local talent. Key players such as Devon Conway, Dwayne Bravo, and Mitchell Santner brought international experience, while local American players like Sami Aslam and Saiteja Mukkamalla added a homegrown element to the squad.

The Texas Super Kings’ inaugural season in MLC 2023 was a rollercoaster of thrilling matches and high-pressure performances. The team recorded several key victories, including a dominating 69-run win over the Los Angeles Knight Riders in their opening match. Despite strong performances throughout the season, the Texas Super Kings narrowly missed the MLC final, finishing in the Challenger stage after losing to MI New York and the Seattle Orcas in the playoffs.

Their debut season established Texas Super Kings as a competitive force in American cricket, attracting a loyal fan base and setting a strong foundation for future success. The franchise also helped raise the profile of cricket in Texas, a state with a growing number of cricket enthusiasts and players.

Texas Super Kings and Their Impact on U.S. Cricket

The arrival of the Texas Super Kings had a profound impact on cricket in the United States, particularly in Texas, which has emerged as a hub for the sport. The Super Kings franchise brought a higher level of professionalism and visibility to American cricket, contributing significantly to the growing popularity of the game.

The team’s affiliation with Chennai Super Kings, one of the most well-known cricket brands globally, allowed the Texas Super Kings to benefit from international expertise and resources. This partnership not only enhanced the quality of play but also created opportunities for local American players to learn from seasoned international professionals.

Players like Faf du Plessis and Dwayne Bravo, who have extensive experience in top-tier T20 leagues around the world, provided leadership and mentorship to the younger players. This blend of international stars and American talent helped elevate the standard of cricket in the United States, inspiring local players to compete at a higher level.

Moreover, the Texas Super Kings played a crucial role in engaging the local community. Cricket academies, youth programs, and grassroots initiatives started gaining traction, with more young players taking an interest in the sport. The team’s presence also boosted cricket-related infrastructure development in Texas, leading to better facilities and more opportunities for players to hone their skills.

The success of the Texas Super Kings has shown that professional cricket has a future in the U.S. Their involvement in Major League Cricket demonstrates how American franchises can compete on an international level, helping to grow the sport domestically. As cricket continues to rise in popularity, the Texas Super Kings will remain central to its development in the U.S.

Betting on the Cricket: The Growing Market

As cricket gains traction in the United States, one of the more notable trends is the rise of interest in cricket betting. Across the globe, cricket has long been a favorite among sports bettors, and with the introduction of Major League Cricket (MLC) and teams like the Texas Super Kings, the sport has opened up a new betting market in the U.S. Cricket’s format, particularly Twenty20 (T20) matches, which are fast-paced and packed with action, makes it highly attractive for betting enthusiasts.

Betting on cricket allows fans to engage with the game on a deeper level. Whether placing wagers on match outcomes, top scorers, or the number of sixes hit in a match, fans find excitement in predicting various aspects of the game. With teams like the Texas Super Kings, featuring international stars and a competitive league structure, betting opportunities have increased, attracting more bettors to the sport.

As mentioned by bettingtx.com, Texas has seen a steady rise in sports betting activities, with cricket quickly becoming a prominent option. The site highlights how the Texas Super Kings’ performance in MLC, alongside the growing popularity of the sport nationwide, has contributed to the growth of cricket betting in the region. With the combination of local interest in cricket and the expansion of legal sports betting in several U.S. states, this trend is expected to continue.

Additionally, platforms dedicated to cricket betting provide various markets for fans, including live betting, which allows participants to place bets during the match as the action unfolds. This real-time engagement has made cricket one of the most exciting sports to bet on, and as the fanbase grows, so too does the betting market.

The future of cricket betting in the U.S. looks promising. As more American fans familiarize themselves with the game and its intricacies, the betting industry is poised to see further growth. The Texas Super Kings, with their high-profile players and competitive matches, are likely to remain a focal point for cricket betting in the U.S., drawing attention to both the sport and its associated wagering opportunities.



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Sunday, September 29, 2024

4 Major Industries Sponsoring Cricket

Cricket is a very popular sport across the world and sees a lot of focus placed on what happens on the pitch. As is the case with all major sports though, cricket is also a business in the modern age and needs to generate enough revenue for teams, tournaments, and cricketing organisations to keep going. 

Official sponsorship deals are one of the most effective ways for the sport to raise significant amounts of revenue each year. Although this sees many organisations from a diverse range of industries sponsor cricket, it’s true to say that certain major industries seem to place more emphasis on this.

But which sectors are the most prominent for sponsoring cricket?

Gambling

Gambling is a huge sector worldwide and generates billions of pounds in revenue each year globally. This has been especially true over the last few decades, where innovations in the industry around online gambling have opened it up to a new audience. From NZ casino platforms to digital sportsbooks in the UK or USA, the rise of online gambling has helped the sector grow.

Major brands within the industry have also been quick to engage in sport-focused sponsorship deals and use this to reach more people. Cricket is a good example and has seen many gambling brands target cricket sponsorship deals. 

This includes sponsorship of specific sides in domestic cricket globally, commercial partnerships with organisations like Cricket Australia, or sponsorship for specific tournaments (such as the T20 Blast series or the Mzansi Super League T20). 

With the ICC’s recent decision to lift its ban on gambling sponsorship in some of its competitions, even more brands from this sector should strike up agreements for cricket sponsorship. 

Financial Services

From sponsoring stadiums (such as the New York stadium being built for the T20 2024 World Cup) to sponsoring competitions, many firms from many sectors choose to divert some of their resources into this area.

When cricket sponsorship is considered on a global basis though, financial services is one industry that’s prominent. This includes many of the top companies worldwide that offer financial or banking services to consumers. 

A good example of a company in this industry that has been involved with sponsoring the sport previously is the Indian insurance company, MS Chola. They struck a $1 million sponsorship deal with IPL side Royal Challengers Bangalore in 2022. This saw them become the trouser sponsor of RCB for the 2022 IPL campaign and connect with a whole new audience who might require their services. An ever-bigger agreement was struck in late 2021 and saw crypto exchange FTX pay $24 million to sponsor all major ICC events.

Fashion

The fashion industry is another huge sector globally and one that also has close ties with sponsoring cricket. But what kinds of deals have companies in this industry been striking with cricket teams or events?

One of the most recent was a May 2022 deal between The Hundred Tournament and smartwatch company Xplora. This was worth around half a million and made Xplora the competition’s official smartwatch supplier. This was a multi-year agreement and sees Xplora committed to cricket sponsorship for the foreseeable future. 

Massive sportswear company Puma inked perhaps the most eye-catching contract in cricket sponsorship from a clothing brand to date. This saw them announce details of a multi-year deal worth $30 million in 2021, between them and Royal Challengers Bangalore. 

Food and Drink

Cricket sponsorship is also dominated by the food and drinks sector. This sees multiple well-known brands in this industry paying to sponsor certain teams, players, and tournaments. As with other industries that choose to do this, the main attraction is the new audience it can put the brand in front of and how powerful this is for their marketing goals.

One of the most famous sponsorship deals in cricket from a company in this sector was the 2019 agreement between Monster Energy and Hardik Pandya. This was worth a reported $4.5 million and made Pandya the energy drink’s brand ambassador for three years. 

Domestic cricket in the UK is also home to many sponsorship deals between teams and brands in this industry. Greene King IPA, for example, is an official partner of Essex County Cricket Club, whilst Bidfood are official partners of Lancashire County Cricket Club.

Cricket Sponsorship Dominated by Major Industries

Whilst it’s possible to find cricket sponsorship deals that involve brands from a range of industries, the sectors listed above stand out the most. As time moves on, it will be interesting to see if any other industries follow their lead and put more resources into the sport.



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Thursday, September 26, 2024

A Review of the 2023/24 Cricket Season

It has been a busy season for cricket fans around the world, with plenty of international competitions showcasing the best players. Here’s a short review of the most important events from the 2023/24 season and what made them so exciting.

Cricket World Cup – October/November 2023

The Cricket World Cup is among the most important events for cricket fans around the world. The competition takes place every four years, and it’s the best opportunity to see the finest athletes in action. Australia won the 2023 edition, defeating the host, India, and recovering its status of “king of ODI cricket.” Expectations surrounding India were high since they were hosting the competition and played a brilliant match against New Zealand in the semifinals. Still, the Indian squad fell against Australia in the final in front of 92,000 disappointed fans, frustrating their online cricket betting.  

Asia Cup – August/September 2023

The Asia Cup 2023 was hosted by Pakistan and Sri Lanka simultaneously, involving 13 matches for six teams: India, Pakistan, Nepal, Sri Lanka, Afghanistan, and Bangladesh. Only four games took place in Pakistan since the Indian board refused to play in the country. India won the event, becoming the biggest winner of the competition since its first edition in 1983, with eight trophies so far.

Indian Premier League (IPL) – March/April 2024

The IPL is one of the most popular domestic leagues in cricket. It takes place annually and has been contested since 2008. The lucrative and engaging format of the IPL is often the subject of cricket news. Indeed, the IPL managed to raise over 4.5 billion British pounds (USD $6 billion) for its organising institution, the Board Control for Cricket, in India. 

According to the competition’s broadcaster, Disney Star, the 2024 edition surpassed previous records of viewership, reaching 510 million people over 51 matches—18 per cent more than the 2022 edition. The Kolkata Knight Riders won the IPL 2024.

Richards-Botham Trophy – July 2024

The Richards-Botham Trophy was created in 2022 as a joint effort between the Caribbean and England. This year’s edition was won by England, which defeated the West Indies in two of the three games. The West Indies had a strong start, defeating England at home, but the squad lost in a humiliating 241-run drubbing. England also won the final match but by a less dramatic margin. 

Sir Vivian Richards Trophy – August 2024

The Sir Vivian Richards Trophy is a test series between West Indies and South Africa. The competition is named after the legendary West Indies cricketer, who has over 15,000 runs and 35 centuries over 308 Test matches. South Africa won this year’s edition.   

Conclusion

According to recent statistics, cricket is the second most-watched sport worldwide, with approximately 2,5 billion fans it is behind only football and its 3,5 billion fans. Thanks to the invention of live streaming services, it is possible to watch any match live, no matter where you are, catching every movement of this fascinating sport for your viewing pleasure. 



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Stake.com Reaps the Rewards of Backing the Indian Premier League

Since it started accepting Indian rupee payments from Indian customers, the official Stake.com iGaming website that offers sports betting services and online casino games all under one roof recently announced that it has been reaping the rewards of its decision to enter the Indian online gambling market. 

Was it a smart decision to back the Indian online gambling market despite the hefty 25% GST on gambling activities?

Yes. According to their figures, punters wagered over $100 million throughout the most recent edition of the Indian Premier League (IPL 2024).

The IPL is the world’s most successful domestic cricket league, and Stake.com is one of several fully licensed and regulated Indian online sports betting and casino sites that is legally permitted to operate here. 

Despite exceeding the projected revenue growth figures, the trusted operator of this site (and all other legally permitted Indian iGaming sites that currently operate in this highly competitive market) was forced to comply with the 28% GST (Goods and Service Tax) levied upon them. 

How did this renowned operator attract new customers?

Just before the IPL started, the Stake website operator enabled deposits in Indian rupees for the first time, and the decision to accept this currency was part of a much broader marketing campaign. 

It made their site even more accessible than ever and continues to show solid signs of growth despite the hefty new tax regime officially introduced on October 1, 2023. 

Cricket is India’s most popular sport, so the operator of the Stake website offered each new player who signed up before and during the IPL a generous no deposit bonus and a special limited-time-only promotional offer that saw punters being paid out winnings if their chosen team hit a six during the first four overs. 

Although players could only win up to $25 (INR 2,000) from this promotional offer, it was still a successful and short-lived campaign that saw a huge increase in customer conversion and retention rates. 

What were the most popular bets during IPL 2024?

Before the 17th edition of the Indian Premier League got underway, and then throughout the competition, some of the most popular bets people were spending their money on were the following:

  • KKR (Kolkata Knight Riders) to win IPL 2024 outright (including playoffs)
  • SH (Sunrisers Hyderabad) to win IPL 2024 outright (including playoffs)
  • RR (Rajasthan Royals) to win IPL 2024 outright (including playoffs)
  • Toss winner (home or away team)
  • First team/player to score 50 runs (half-century) or 100 runs (century)
  • Dismissal method
  • Match winner

Other popular bets placed throughout IPL 2024 were the team with the top run-scorer, the best bowler, player of the match, odd/even runs, highest opening partnership, maximum score in an innings, top run scorer, maximum fours/sixes, most run-outs, total runs (over/under), and top batsman, to name a few. 

Who won IPL 2024?

The Kolkata Knight Riders (KKR) came out on top this year, beating the Sunrisers Hyderabad (SH) in the final by 8 wickets (57 balls left). SH finished on 113 (18.3) and KKR finished on 114/2 (10.3). 

A total of 74 matches were played among ten teams, and the most valuable player of the season this time was KKR’s Sunil Narine, a 36-year-old all-rounder (left-handed batter and right-arm off-break bowler) from Trinidad and Tobago. According to the stats, Virat Kohli of the Royal Challengers Bangalore was the second most valuable player in IPL 2024. 

It was the third time that KKR had won the IPL. The only two other teams to win more IPL titles than KKR are the Mumbai Indians and Chennai Super Kings, who have both won on five separate occasions. 

Virat Kohli (orange cap holder) scored the most runs, and Harshal Patel of the Punjab Kings took the most wickets. Abhishek Sharma of the Sunrisers Hyderabad scored the most sixes (42), and teammate Travis Head scored the most fours (64). 

Which other players won coveted IPL awards?

Nitish Kumar Reddy of the Sunrisers Hyderabad won the ‘Emerging Player of the Season’ award, and Jake Fraser-McGurk of the Delhi Capitals won the ‘Electric Striker of the Season’ award. 

The Catch of the Season went to Ramandeep Singh of KKR, and the ‘Team Fair Play’ award went to Pat Cummins of the Sunrisers Hyderabad. 

Final thoughts

Anyone who decides to sign up to a trustworthy Indian online sports betting and casino site should always do their research before registering a new account. The quickest, easiest, and most reliable way to find a reliable site that won’t let you down is to trust the expert reviews on reputable iGaming review sites, such as the official India Casinos website. 

It’s run by a dedicated team of researchers who are committed to finding the safest and most secure Indian online sports betting casinos. The team will conduct extensive background checks to ensure the site is safe before expertly reviewing each site using the same tried and tested analysis and vetting process. 

To join any of the carefully handpicked featured brands, the best thing to do is to read and compare several reviews to find the most suitable site. They are all free to join, and new accounts can be opened in under a minute, provided you are at least 18. 

The other important thing not to forget is to gamble responsibly and sensibly and to ensure you get the most out of any bonuses and promotional offers you claim (e.g., free bet bonuses, free spins for selected slots, or matching deposit bonuses), always read through the terms and condition attached to those offers. 



from Cricket Web https://ift.tt/rYmQtei